Future Never Happens

NTT DATA

4DBX- Virtual films

The challenge

To empower NTT Data through game-changing storytelling to refresh brand positioning in Japan.

The solution

An impactful storytelling approach to the core values of the brand, envisioning the future, through a cost-effective, TV-standard, scalable VFX object-based production.

The result

A disruptive campaign using a TV commercial recorded in one scene in a new brand universe. Distributed inside and outside Japan, on most mainstream media channels.