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NTT IndyCar Sponsorship

IndyCar Series​
Commercials
The challenge

To create a 3D and interactive experience to differentiate the announcement of the partnership between NTT and the IndyCar Series.​

The solution

Creating a 3D interactive and audiovisual assets based on real IndyCars for an immersive branded experience inspired by both brands’ values. Creating the new web-based digital channel and to displayed during the racing on outdoor displays.​

The result

A new 3D web-based channel for an interactive experience and branded multimedia for large-scale outdoor viewing, displayed at the Indianapolis SpeedWay circuit.​

Will your brand be next?
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Will your brand be next?
Tell us about it.